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Tobacco History:
The Social History of Smoking
by George Latimer Apperson
First published in 1914

A Sussex rector, the Rev. Giles Moore, of Horsted Keynes, in 1656 and again in 1662, paid 1s. for two ounces of tobacco, i.e. at the rate of 8s. per lb. Presumably the rector bought the more expensive Spanish tobacco and the squire the cheaper Virginian. At the annual parish feast held at St. Bride's, Fleet Street, London, on May 24, 1666, the expenses included 3d. for tobacco for twenty or more adults. This too was doubtless Virginian or colonial tobacco. The North Elmham Church Accounts (Norfolk) for 1673 show that 12s. 4 d. was paid for "Butter, cheese, Bread, Cakes, Beere and Tobacco and Tobacco Pipes at the goeing of the Rounds of the Towne." On the occasion of a similar perambulation of the parish boundaries in 1714-15 the churchwardens paid for beer, pipes and tobacco, cakes and wine. The account-books of the church and parish of St. Stephen, Norwich, for 1696-97 show 2s. as the price of a pound of tobacco.

These entries, and many others of similar import, show that at feasts and at social and convivial gatherings of all kinds, tobacco maintained its ascendancy. Pipes and tobacco were included in the usual provision for city feasts, mayoral and other; and smoking was made a particular feature of the Lord Mayor's Show of 1672. A contemporary pamphleteer says that in the Show of that year were "two extreme great giants, each of them at least 15 foot high, that do sit, and are drawn by horses in two several chariots, moving, talking, and taking tobacco as they ride along, to the great admiration and delight of all the spectators." Among the guests at a wedding in London in 1683 were the Lord Mayor, Sheriff and Aldermen of the City, the Lord Chief Justice—the afterwards notorious Jeffreys—and other "bigwigs." Evelyn records with grave disapproval that "these great men spent the rest of the afternoon till 11 at night, in drinking healths, taking tobacco, and talking much beneath the gravity of judges, who had but a day or two before condemned Mr. Algernon Sidney."

Although smoking was general among parsons, yet attacks on tobacco were occasionally heard from pulpits. A Lancashire preacher named Thomas Jollie, who was one of the ministers ejected from Church livings by the Act of Uniformity, 1662, has left a manuscript diary relating to his religious work. In it, under date 1687, he mentions that he had spoken "against the inordinate affection to and the immoderate use of tobacco which did caus much trouble in some of my hearers and some reformation did follow." He then goes on to record two remarkable examples of such "reformation"—examples, he says, "which did stirr me up in that case more than ordinary. The one I had from my reverend Brother Mr. Robert Whittaker, concerning a professor [i.e. a person who professed to have been "converted"] who could not follow his calling without his pipe in his mouth, but that text Isaiah 55, 2, coming into his mind hee layd aside his taking of tobacco.

The other instance was of a profane person living nigh Haslingdon (who was but poor) and took up his time in the trade of smoking and also spent what should reliev his poor family. This man dreamed that he was taking tobacco, and that the devill stood by him filling one pipe upon another for him. In the morning hee fell to his old cours notwithstanding; thinking it was but a dream: but when hee came to take his pipe, hee had such an apprehension that the devill did indeed stand by him and doe the office as hee dreamed that hee was struck speechless for a time and when hee came to himself hee threw his tobacco in the fire and his pipes at the walls; resolving never to meddle more with it: soe much money as was formerly wasted by the week in to serving his family afterward weekly."

Among the many medicinal virtues attributed to tobacco was its supposed value as a preservative from contagion at times of plague. Hearne, the antiquary, writing early in 1721, said that he had been told that in the Great Plague of London of 1665 none of those who kept tobacconists' shops suffered from it, and this belief no doubt enhanced the medical reputation of the weed. I have also seen it stated that during the cholera epidemics of 1831, 1849, and 1866 not one London tobacconist died from that disease; but good authority for the statement seems to be lacking. Hutton, in his "History of Derby," says that when that town was visited by the plague in 1665, that at the "Headless-cross ... the market-people, having their mouths primed with tobacco as a preservative, brought their provisions.... It was observed, that this cruel affliction never attempted the premises of a tobacconist , a tanner or a shoemaker." Whatever ground there may have been for the belief in the prophylactic effect of smoking, there can be no doubt that in the seventeenth century it was firmly held. Howell in one of his "Familiar Letters" dated January 1, 1646, says that the smoke of tobacco is "one of the wholesomest sents that is against all contagious airs, for it overmasters all other smells, as King James they say found true, when being once a hunting, a showr of rain drave him into a Pigsty for shelter, wher he caus'd a pipe full to Be taken of purpose." But here Mr. Howell is certainly drawing the long-bow. One cannot imagine the author of the "Counterblaste" countenancing the use of tobacco under any circumstances.

At the time of the Great Plague all kinds of nostrums were sold and recommended as preservatives or as cures. Most of these perished with the occasion that called them forth; but the names of some have been preserved in a rare quarto tract which was published in the Plague year, 1665, entitled "A Brief Treatise of the Nature, Causes, Signes, Preservation from and Cure of the Pestilence," "collected by W. Kemp, Mr. of Arts." In the list of devices for purifying infected air it is stated that "The American Silver-weed, or Tobacco, is very excellent for this purpose, and an excellent defence against bad air, being smoked in a pipe, either by itself, or with Nutmegs shred, and Rew Seeds mixed with it, especially if it be nosed"—which, I suppose, means if the smoke be exhaled through the nose—"for it cleanseth the air, and choaketh, suppresseth and disperseth any venomous vapour." Mr. Kemp warms to his subject and proceeds with a whole-hearted panegyric that must be quoted in full: "It hath singular and contrary effects, it is good to warm one being cold, and will cool one being hot. All ages, all Sexes, all Constitutions, Young and Old, Men and Women, the Sanguine, the Cholerick, the Melancholy, the phlegmatick, take it without any manifest inconvenience, it quencheth thirst, and yet will make one more able, and fit to drink; it abates hunger, and yet will get one a good stomach; it is agreeable with mirth or sadness, with feasting and with fasting; it will make one rest that wants sleep, and will keep one waking that is drowsie; it hath an offensive smell to some, and is more desirable than any perfume to others; that it is a most excellent preservative, both experience and reason do teach; it corrects the air by Fumigation, and it avoids corrupt humours by Salivation; for when one takes it either by Chewing it in the leaf, or Smoaking it in the pipe, the humors are drawn and brought from all parts of the body, to the stomach, and from thence rising up to the mouth of the Tobacconist, as to the helme of a Sublimatory, are voided and spitten out."

When plague was abroad even children were compelled to smoke. At the time of the dreadful visitation of 1665 all the boys at Eton were obliged to smoke in school every morning. One of these juvenile smokers, a certain Tom Rogers, years afterwards declared to Hearne, the Oxford antiquary, that he never was whipped so much in his life as he was one morning for not smoking . Times have changed at Eton since this anti-tobacconist martyr received his whipping. It is sometimes stated that at this time smoking was generally practised in schools, and that at a stated hour each morning lessons were laid aside, and masters and scholars alike produced their pipes and proceeded to smoke tobacco. But I know of no authority for this wider statement; it seems to have grown out of Hearne's record of the practice at Eton.

The belief in the prophylactic power of tobacco was, however, very generally held. When Mr. Samuel Pepys on June 7, 1665, for the first time saw several houses marked with the ominous red cross, and the words "Lord, have mercy upon us" chalked upon the doors, he felt so ill at ease that he was obliged to buy some roll tobacco to smell and chew. There is nothing to show that Pepys even smoked, which considering his proficiency in the arts of good-fellowship, is perhaps a little surprising. Defoe, in his fictitious but graphic "Journal of the Plague Year in London," says that the sexton of one of the London parishes, who personally handled a large number of the victims, never had the distemper at all, but lived about twenty years after it, and was sexton of the parish to the time of his death. This man, according to Defoe, "never used any preservative against the infection other than holding garlic and rue in his mouth, and smoking tobacco."